Personal Project: Ocean Vege - Roasted Seaweed


Brand Identity + Packaging


Being a huge seaweed snacker, I realised there was a big hole in the market for it's packaging. While also I wanted to create my own flavours. 


I wanted to create a checklist that was efficient to read and pleasing to look at. That required symbolic illustrations were people can refer to as quickly as they can during a anxiety attack. While making sure the physical narrow poster itself was aesthetically pleasing to hang and display around in their environment, without it looking like a traditional 'checklist'. While I also produced a informative booklet for people to read about each element, and other assets such as the magnets and tote bags as extra merchandise. 


My involvement:

I've created this entire project alone.